EXPERIENCE
My experience in SEO and GEO
Website work since 2021, customer success at WP SEO AI and experience sharing what I learn with teams and event audiences.
Websites and studies
I began working with websites in 2021 while studying at Turku University of Applied Sciences. I graduated with a Bachelor of Business Administration in 2024.
Working on websites gave me a practical starting point for understanding content, site structure and customer journeys.
Customer work at WP SEO AI
I joined WP SEO AI in July 2024 and became a Partner in June 2025.
By November 2026, SEO and GEO had been my main professional focus for approximately two and a half years.
Questions I have helped customers with
01
Technical SEO
Robots.txt rules, XML sitemaps, indexing and website speed. I help identify the issue and discuss the changes needed.
02
Pages and articles
Planning and creating pages and articles that answer customer questions, with a clear structure and a purpose on the website.
03
SEO and GEO consulting
Discussing priorities, content opportunities and AI visibility with customers, then deciding how to move the work forward.
Sharing experience
At WP Suomi 2025, I spoke about AI in SEO and content creation. I have also joined courses at Turku University of Applied Sciences as a guest speaker on search and AI visibility.
The topics in my talks and training come from daily customer work: the questions teams ask and the decisions they need to make.

Keeping my knowledge current
I follow search platforms and their documentation, test changes in customer work and review what the available data shows.
More details about my work and education are available on LinkedIn.
Tell me about your website
Share your website and what you would like to improve. I will get back to you to discuss the work.