TERMS
Terms of use
Terms for using this website and enquiring about services.
Updated: 13 November 2026
1. Website operator and scope
Jake Virtanen maintains this website. Contact: jakevirtanen01@gmail.com. The site presents my expertise and provides a way to enquire about SEO, GEO, conversion optimization, consulting, speaking and training.
These terms govern use of this website. The service provider, scope and applicable service terms are identified in the offer or contract for the requested work. Mandatory consumer rights apply where relevant.
2. Enquiries and agreements
You can contact me to discuss a website, service or event. Work starts after the parties accept an offer or another agreement setting out the scope, deliverables, timing, fees, taxes and responsibilities.
The terms agreed for the particular service govern that engagement, subject to applicable law.
3. Scope, access and changes
The offer describes the work, included tools and any external costs. The customer is responsible for having the rights to share materials and grant the agreed access.
Access is limited to what the work requires. Send sensitive credentials through an agreed secure channel. Changes to scope, timing and fees are agreed before additional work begins.
4. Fees, payment and cancellation
Fees, applicable taxes, travel costs, payment dates and any cancellation or rescheduling conditions are set out in the offer or service agreement. Enquiries through this website are free of charge.
Any cancellation charges and payment consequences are subject to the accepted agreement and applicable law.
5. Speaking and training
Bookings specify the audience, topic, language, date, format, duration, materials and technical arrangements. Accessibility needs should be discussed during planning.
Recording, streaming and redistribution of slides or other materials require the relevant permissions to be agreed in advance. This includes rights relating to participants and third-party content.
6. Intellectual property
Website text, design, images and other material are protected where applicable. You may browse, link to and use the material as permitted by law. Republishing substantial content or reusing photographs requires the relevant permission.
Customer materials remain with their rights holders. Rights to project deliverables, existing materials and third-party components are specified in the service agreement. Open-source components remain subject to their licences.
7. Confidentiality and personal information
Non-public customer information is used for the agreed purpose and shared with authorised recipients or as required by law. Where personal data is processed on behalf of another party, the roles and any required processing agreement are established before processing.
The privacy policy explains information collected through this website. Optional analytics is governed by your cookie preferences.
8. Website use and external services
Use the website lawfully and respect the rights of others. Misusing forms, attempting unauthorised access or disrupting the service is prohibited.
External websites and services operate under their own terms and privacy practices.
9. Responsibilities and mandatory rights
Each party is responsible for its agreed obligations. Any service-specific limits of liability must be expressly agreed and comply with applicable law.
These terms preserve liability that cannot lawfully be excluded, including applicable consumer remedies and liability for fraud, intentional misconduct or gross negligence.
10. Consumer distance contracts
Where a service is sold to a consumer at a distance, the provider supplies the required pre-contract information and confirmation on a durable medium. Service contracts generally have a 14-day withdrawal period unless a lawful exception applies.
Starting work during that period requires the consumer’s express request. Any proportionate payment following withdrawal must meet the legal requirements. Loss of the right after full performance requires the legally required prior consent and acknowledgement. Contact the service provider to exercise withdrawal rights.
11. Complaints, law and disputes
Raise a concern by email with details of the service and the remedy requested. Finnish law applies subject to mandatory protections, including applicable protection in a consumer’s country of residence.
Business disputes are handled by the competent court unless otherwise lawfully agreed. Consumer jurisdiction rights are preserved. Consumers can contact Finnish Consumer Advisory Services and, where competent, the Consumer Disputes Board.
12. Updates and language versions
Updated on 13 November 2026. Changes to website terms apply to future use. Changes to an existing service agreement require the applicable contractual process.
English and Finnish versions describe the same terms. Material differences should be raised with the website operator for clarification.