Search Engine Optimization
Be found on Google when customers look for what you offer. We research the searches, improve the pages and track whether visibility turns into enquiries.
RESULTS
Results: how search traffic has grown
Four examples of how clicks from Google Search develop when a website’s content and technology are improved to a plan.
How to read the charts
The line shows how many clicks the website received from Google Search during each month. The figures come from Google Search Console. The most recent month, which is still in progress, is not included.
Search traffic also reflects seasons and holiday periods. In many industries people search less in July and around Christmas, and that is to be expected. That is why we always look at a longer period than a single month.
Example 1: traffic grew almost sixfold in 11 months
The first months go into groundwork, and the line does not move much yet. In spring the work starts to show, and over the summer growth is fast. By autumn traffic has settled at a new level several times higher.
Example 1: monthly clicks from Google Search, December 2025 – October 2026.
Example 2: traffic almost doubled in 15 months
This is what long-term work looks like. Growth is fastest during the first six months, and after that traffic holds steadily at the new level through the holiday periods too.
Example 2: monthly clicks from Google Search, August 2025 – October 2026.
Example 3: traffic doubled in five months
When the foundation of a website is in order, results can show quickly. In this example traffic grew steadily month by month from summer to autumn.
Example 3: monthly clicks from Google Search, June – October 2026.
Example 4: growth in step with the seasons
In this industry search quietens around Christmas and during the July holiday season, and the line shows it. The overall direction is still clearly upward: traffic grew by more than 60 per cent in 15 months.
Example 4: monthly clicks from Google Search, August 2025 – October 2026.
What these examples tell you
The effect of the work usually shows after a delay of a few months. Once it starts to show, growth can be fast, and then traffic stabilizes at a new level.
The pace depends on the starting point, the competition and the industry. At the outset we tell you what is realistic in your situation.
From visibility to enquiries
These charts measure visibility. What matters to the business is how many visitors get in touch.
That is why we always agree on what counts as a valuable enquiry, and measure it. Read more: analytics and conversion tracking.
EXPERTISE
What these results are built on
SEO content & content strategy
Service pages and articles that answer your customers’ questions. We plan the content and either write it or brief your own writers.
GEO & AI search optimization
Be found and recommended in AI search. We make sure ChatGPT, Claude and Google’s AI answers can find your company and describe it correctly.
What could your line look like?
Send your website address. We will look at the starting point and tell you what we consider realistic.